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The 9 Fundamentals of a Successful SEO Strategy
SEO used to be about manipulating your website and its relationship with the other websites for the sole purpose of pleasing Google’s algorithm. In some ways that is still the case, but as Google’s...
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The 9 Questions About Online Marketing That You’re Dying to Ask
A lot of online marketing terms can seem like jargon to small business owners. Not only do a lot of these practices seem complicated in theory- but a lack of understanding of what they achieve in...
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Is PPC Advertising the Right Choice for Your Business?
Pay per click (PPC) advertising can be an incredibly effective way to increase exposure to your target audience and drive traffic to your website. PPC ads occupy prime real estate at the top of search...
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5 Ways Mobile Search Has Changed the Game for Local Businesses
We have become an instant gratification society. A lot of this is due to the convenience of the internet, and how it’s accessible from anywhere, just with a simple search on our mobile devices. Even...
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5 Reasons Website Traffic Is the Lifeblood of Small Business
Investment in websites and online marketing by small businesses has increased rapidly over the last five years. Business owners are coming to realize that with the growth of consumers relying on search...
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Is SEO or PPC Right for Your Business? Ask Yourself These 3 Questions
Often SEO and PPC are approached with separate strategies. And while they are dissimilar in many ways, it is still important to remember that they are part of the same domain: search. So although they...
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The 4 Biggest Benefits of SEO for Small Businesses
Many small businesses, especially those with limited marketing budgets, treat search engine marketing as an afterthought. It’s where they focus their energy after they’re done with their print...
View ArticleYour Roadmap to Effective Local SEO – Part 2
Getting SEO right takes time, money, effort, and patience. Achieving great rankings in the search engine results is a process and one that requires persistence. Focusing on local SEO is a great way for...
View Article7 Tips to get more Customer Reviews
Today’s world is fiercely competitive for businesses. Having a strong bank of glowing customer reviews is a fantastic way to lend credibility to your site, and brand and is an important piece of a...
View Article3 Tools to Help You Manage Your Customer Review Program
When you’re trying to establish a strong reputation in today’s online marketplace, customer reviews are one of the most powerful ways to make your company stand out and attract new business. They are a...
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